Digital Analytics Implementation Specialist
Location: San Francisco
IQ Workforce is a leading recruiting firm for the analytics community. We are working with a Fortune 500 multi-channel retailer as they change their digital analytics platform globally.
As a member of the Digital Analytics team, the Analytics Implementation Specialist is responsible for working in a cross-functional capacity to provide business and functional requirements, technical direction, domain expertise, and feasibility analysis for digital analytics tracking.
The Implementation Specialist participates in all phases of new projects to aid in scoping, prioritization, and requirements definition to advocate data capture. This position is the liaison between Engineering and Analytics teams and ensures decision makers get the data they need.
The Implementation Specialist function is detail-intensive, requiring the accurate capture and translation of data requirements (both tactical and analytical needs) and validation/verification of the working solution, ensuring quality and availability of data.
Proactively communicate and collaborate with internal customers to analyze information needed and functional requirements desired to deliver actionable recommendations and insights driven by data
Document business requirements and ensure appropriate governance for our web analytics implementations
Provide technical expertise on analytics systems to drive towards consistency in delivery and optimized solutions
Work independently and with product owners to create and evaluate new feature ideas and business opportunities through business analysis and data analysis
Act as liaison between the business units, engineering and reporting teams to ensure the right data is captured
Understand business strategy and objectives and leverage available data to drive new high value business insights
Execute thorough User Acceptance Testing of analytics implementation
Successfully engage in multiple initiatives simultaneously. Manage and keep track of all open issues and ensure issues are resolved in timely manner
1+ year experience with Adobe Analytics
1+ year experience with Tealium Tag Manager
1-2 years of business analysis experience
1+ year working experience with databases, SQL queries, SQL scripting for data validation
Proven ability to write effective system and process documentation (including data mappings and business and system requirements).
Strong skills in successfully relaying business requirements into technical terms for web developers.
Experience with negotiating priorities, scope, and resource requirements in the delivery of large complex development projects in rapidly evolving business environment.
Experience working on an ecommerce and/or retail site a plus