Beyond Web Analytics Podcast – Episode 43 – Omniture Summit & eMetrics recap with Michele Hinojosa

Join Adam, Rudi, and special guest Michele “Jojoba” Hinojosa talk about the recent Omniture Summit and eMetrics. The group talks about the key takeaways from the events, the highlights of each conference, favorite sessions, and hopes for the next ones. The conversation also covers a comparison of the conferences and the different attendees that they…

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Beyond Web Analytics Podcast – Episode 38 – eMetrics and the WAA with Jim Sterne

In this episode the Beyond Web Analytics team talks with Godfather of Analytics Jim Sterne, about the upcoming eMetrics Conference. The team talks about the history of eMetrics, what this year holds for the conference, and what my lie ahead in future years. The conversation also explores the current state of the Web Analytics Association…

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Beyond Web Analytics Podcast – Episode 36 – Next Generation Deployment: Universal Tagging with Ali Behnam

In this episode, the second in our series on Universal Tagging the Beyond Web Analytics team talks with Ali Behnam, the co-founder of Tealium a provider of Universal Tag and Tag Management Platform. The group explores what a Tag Management Platform is, and what types of sites can benefit from utilizing one. The conversation covers…

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