VP Media Research

Location: New York, NY
Job Type:

NCC Media, owned by Comcast, Spectrum and Cox, sells more than $2 billion dollars of advertising annually. We help brands, large and small, reach consumers on any network in any day-part. We use data to define and find audiences and data to measure and report on media performance. Increasingly that data is migrating from traditional sources like Nielsen, Kantar and comScore to innovative, always on, census like measurement systems from companies like iSpot.tv, DataplusMath, LiveRamp, etc.

We are currently seeking a VP Media Research to help lead this evolution.

You will:

Set research agenda

Manage of team of 15 geographically dispersed research leads

Provide leadership and direction for the group – from the front

Support internal and external clients with analytic frameworks to support media sales and brand outcomes

Provide thought leadership for company and the industry

Qualifications include:

BA/BS in Math, Statistics, Economics or Marketing (and MBA preferred)

15 years of experiences and a track record of achieving stretch goals

Experienced manager, mentor and leader

Known in industry

Expert knowledge of traditional research tools (Nielsen)

Knowledgeable of STB data

Excellent writing and speaking stills