The Best Analytics Conference of the Year – DA Hub

Most of us are fortunate to get the budget to attend 1 analytics conference per year.  If you want to build expertise in digital, marketing or customer analytics, the Digital Analytics Hub is an easy choice. The Format:   Unlike traditional conferences, you will not sit and listen to Powerpoint presentations or sales pitches.  DA…


IQ Workforce Sponsors DA Hub

I have been to dozens of analytics conferences, but my favorite two were both X Change Summits. That’s why I was disappointed when the event folded after EY acquired Semphonic. Good news… IT’S BACK!! Matthias Bettag and Michael Feiner, who revived the conference in Europe (with Gary Angel’s blessing and support) are bringing the rebranded…


Slow Economy Worrying Your Bottom Line? Interim Talent Can Save Your Budget

When a slowing economy puts revenues at risk, belt-tightening is often the preferred method of protecting the bottom line. Executives start by scaling back on discretionary costs such as travel and vendor services. All too frequently, however, they pare back the workforce or put promising initiatives on hold. As I discussed in an earlier post,…


How Independent Consultants Pave the Way to Growth, Even in a Down Economy

Shortly after the Great Recession began, a billboard popped up along I-95, on the way to Philadelphia. “Recession 101: Bill Gates started Microsoft in a recession.” The campaign was meant to be an inspirational reminder that we have the grit it takes to get through difficult times. Yet, it’s also true that businesses can use…


Market Slowdown, Team Downsized, Now What?

Market slowdown, recession, need to downsize the team to meet profit targets. But…the work that needs to be done isn’t downsized. Sound familiar? When a market downturn hits, this becomes the standard playbook as companies try to meet their profit expectations by downsizing their teams and basically riding out a downturn. The problem is in…