IQ Workforce Blog

Even with all the advancements in online and enterprise web and social media analytics services, the requirement to download or export to Microsoft Excel hasn’t diminished. People feel the need to personalize the results, performing additional analysis, applying the emphasis and terminology appropriate to the organization, and blending in situational information not contained in the [...]

Tags: application programming interfaces, download reports, facebook, google analytics, microsoft excel workbook, segmentation, social media, twitter, web interface
Posted in: Online Analytics, Web Analytics Rock Stars by Mike Sullivan
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Geolocation and mobile computing are trends that are now in the mainstream so it’s about time to examine what kind of analytics we can get and what we can do with it. For one thing, Geolocation and Foursquare can be your best friend, especially if your business is brick and mortar, like a restaurant or [...]

Tags: blog, facebook, marketing, metrics, omniture, social, twitter, unica, webtrends
Posted in: Online Analytics, Social Media Monitoring, Web Analytics Rock Stars by Marshall Sponder
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In this episode, the Beyond Web Analytics team talks with Justin Kistner, Sr. Manager Social Media Marketing at Webtrends, about the ever changing challenges of taking the craft of web analytics and applying that to Facebook.  The group explores what exactly is Facebook measurement, how the technical aspects differ from traditional web analytics tagging, privacy [...]

Tags: beyond web analytics, facebook, marketing, social media, web analytics, webtrends
Posted in: Online Analytics, Web Analytics Rock Stars by Rudi Shumpert
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Leave a comment I’m currently working on a campaign that combines a variety of Social Media platforms (Twitter, Facebook, YouTube, Flickr) as well as a microsite.  As you might imagine or may have experienced yourself, gathering all of useful metrics from these sources are like hearding cats. Here are a few tips that might help [...]

Tags: campaign measurement, facebook, myspace, social, twitter, viral, youtube
Posted in: Online Analytics, Web Analytics Rock Stars by Greg Asman
2 Comments »

I have read a few articles about how the traditional online job/resume boards are being threatened by social media sites like LinkedIn.  As a recruiting professional that uses all channels for sourcing candidates I think this argument is a bit overdone.  Corporate HR departments are the lion’s share of the job boards’ revenue and there [...]

Tags: "IQ Workforce", blog, blogging, careerbuilder, consulting, coremetrics, facebook, forrester, google analytics, hbx, hiring, hitbox, hotjobs, indeed, job board, job boards, job postings, job trend analysis, linkedin, monster, monster.com, omniture, online communities, online community, online recruiting, recruiters, Recruiting, rpo, social media, social networking, survey, visual sciences, web analytics, webtrends, www.indeed.com
Posted in: Recruiting by Corry Prohens
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I grew up in the era before email, when recruiters bothered people the old fashioned way – by calling them on the phone.  Junior recruiters, eager to make their first placements were handed corporate directories or lists of names and told to keep dialing until someone says yes.  We would rehearse our pitches and get [...]

Tags: "IQ Workforce", blog, blogging, careerbuilder, consulting, coremetrics, email marketing, email recruiting, facebook, forrester, google analytics, hbx, hiring, hitbox, hotjobs, indeed, job board, job boards, job postings, job trend analysis, linkedin, monster, monster.com, omniture, online communities, online community, online recruiting, recruiters, Recruiting, rpo, social media, social networking, spam, survey, visual sciences, web analytics, webtrends, www.indeed.com
Posted in: Recruiting by Corry Prohens
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We have had some situations with candidates recently that have raised this issue in our office.  I think there are certain privacy rights that are a given in the executive search business: 1.        You never submit a candidate for a position without their approval 2.       You never change a person’s resume without their permission What [...]

Tags: "IQ Workforce", blog, blogging, careerbuilder, consulting, coremetrics, email marketing, email recruiting, facebook, forrester, google analytics, hbx, hiring, hitbox, hotjobs, implied privacy, indeed, job board, job boards, job postings, job trend analysis, linkedin, monster, monster.com, omniture, online communities, online community, online recruiting, privacy, recruiters, Recruiting, resume, rpo, social media, social networking, spam, survey, visual sciences, web analytics, webtrends, www.indeed.com
Posted in: Recruiting by Corry Prohens
1 Comment »

In web 2.0 era I have noticed that some very astute online marketers can use some help marketing themselves.  Investing a couple of hours per month in raising your career profile can yield big returns down the line.  Companies want to hire “leaders” in the space that are branded and can bring street cred to [...]

Tags: "IQ Workforce", blog, blogging, careerbuilder, consulting, coremetrics, email marketing, email recruiting, facebook, forrester, google analytics, hbx, hiring, hitbox, hotjobs, indeed, job board, job boards, job postings, job trend analysis, linkedin, marketing analytics, monster, monster.com, omniture, online communities, online community, online marketing, online recruiting, recruiters, Recruiting, rpo, social media, social networking, spam, survey, visual sciences, web 2.0, web analytics, webtrends, www.indeed.com
Posted in: Web & Marketing Analytics by Corry Prohens
1 Comment »