IQ Workforce Blog

Join Adam, Rudi, and special guest Michele “Jojoba” Hinojosa talk about the recent Omniture Summit and eMetrics. The group talks about the key takeaways from the events, the highlights of each conference, favorite sessions, and hopes for the next ones. The conversation also covers a comparison of the conferences and the different attendees that they [...]

Tags: eMetrics, omniture, Omniture Summit, Rudi Shumpert, web analytics podcasts
Posted in: Podcast by Rudi Shumpert
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Join Adam and Rudi as they talk to speakers and other attendees at the recent eMetrics out in San Francisco.  Hear directly from our guests about the key takeaways from the conference, reasons you should attend, and even some prognostications about the future of our industry. To listen or download this episode visit our web [...]

Tags: beyond web analytics, eMetrics
Posted in: Podcast, Web Analytics Rock Stars by Rudi Shumpert
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In this episode the Beyond Web Analytics team talks with Godfather of Analytics Jim Sterne, about the upcoming eMetrics Conference. The team talks about the history of eMetrics, what this year holds for the conference, and what my lie ahead in future years. The conversation also explores the current state of the Web Analytics Association [...]

Tags: Beyond Web Analytics Podcast, eMetrics, jim sterne, Rudi Shumpert, waa, Web Analytics Association
Posted in: Online Analytics, Podcast, Web Analytics Rock Stars by Corry Prohens
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Josh Manion is the Founder and CEO of Ensighten, a new company that is bringing a lot of attention to the tag management space. In 2002 Josh started Stratigent and built the firm into one of the top web analytics consulting companies in the country. 1. When you were running Stratigent, obviously a lot of [...]

Tags: analytics consulting, customer data, eMetrics, Ensighten, Josh Manion, mobile measurement, social media, tag management, web analytics
Posted in: Interviews, Web Analytics Rock Stars by Corry Prohens
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In this episode, the Beyond Web Analytics team with Joel Wright about the Web Analytics Association Certification and his experience in taking and passing the test at eMetrics in San Jose this year. The group discusses motivation for taking the test and the skills needed and preparation to be successful with the test. The conversation [...]

Tags: beyond web analytics, certification, eMetrics, joel wright, Rudi Shumpert, Web Analytics Association, web analytics podcasts
Posted in: Online Analytics, Online Marketing, Podcast, Web Analytics Rock Stars by Rudi Shumpert
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Peter Howley has been an independent web analytics professional for the past four years. Prior to that he has a great background in advertising measurement and market research. He recently teamed up with Jim Snyder and the two re-launched Empirical Path, a digital analytics consultancy. Peter was kind enough to answer the following questions: 1.   Peter, [...]

Tags: digital analytics, eMetrics, independent consultants, independent web, interview, jim snyder, metrics, peter howley, web analytics
Posted in: Interviews, Online Analytics, Web Analytics Rock Stars by Corry Prohens
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Stéphane Hamel is a freelance consultant with over 20 years of experience. Based in Québec, Canada, he is the creator of the popular Web Analytics Solution Profiler tool which he recently sold to iPerceptions, long time tutor of the UBC Award of Achievement in Web Analytics program and teacher of a graduate-level, full semester course [...]

Tags: analytics vendor, eMetrics, freelance consultant, internet world conference, interview, marketing, measuring social media, metrics, social media, Web Analytics Association, webtrends
Posted in: Interviews, Online Analytics, Web Analytics Rock Stars by Corry Prohens
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Vendors can be a great training ground for new entrants in the field. They offer a variety of positions, locations, and technologies that make for a good jumping-off point. If you are looking to break into the field or to move up in the field, my first advice would be to read Judah’s post about [...]

Tags: Analytics Career, analytics vendor, career advice, carerr, ComScore, eMetrics, Interwoven, networking, omniture, SiteSpect, web analytics wednesday, webtrends, WideMile
Posted in: Online Analytics, Web Analytics Rock Stars by Elizabeth Robillard
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