We received an email from a new client giving us feedback on our candidate’s interview. The feedback was so helpful that it was screaming to be turned into a “how-to” blog post. Here is what he said: X and I just wrapped up the interview. Here are my thoughts: • Cultural fit: 2 • Good [...]
Posted in: Digital Measurement Talent, Direct Marketing Analytics, Online Analytics, Online Marketing, Recruiting, Web & Marketing Analytics by Corry Prohens
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Across all analytical marketing professions, data integrity is guarded and protected like money in a vault. A major advantage of web analytics over traditional market research methods is the ability to collect and analyze all data, not just sample data. Do you remember the exit polls of the 2000 Presidential election, where myopic sampling methods [...]
Tags: actionable analytics, metrics, web analytics
Posted in: Direct Marketing Analytics, Web Analytics Rock Stars by John Pestana
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