Tweet In this episode, the Beyond Web Analytics team talks with John Lovett, of Web Analytics Demystified about his new book Social Media Metrics Secrets. The group talks about what sets this book apart from other books on the topic, and how the channel of social media while still evolving is not going anywhere. [...]
Tweet Join Adam and Rudi as they talk with Jim Sterne, the Godfather of Web Analytics, about the upcoming eMetrics Marketing Optimization Summit in New York City. The gang talks about why the conference moved to the NYC, the impact on the flood of new speakers and content, some advice for first timers to the [...]
Tweet Join Adam and Rudi as they talk with Rob Begg, senior director of product marketing at Radian6, about their social media offerings. The group discusses what makes up social media, the landscape of product solutions out there, what sets them apart from the competitors in the space, and what the future may hold for [...]
Tweet Join Adam and Rudi as they talk with Jenn Kunz, Implementation Consultant with Keystone Solutions, as they talk about analytics implementation tips, tricks, and some common pitfalls. The group drills into things that signal a good or a bad implementation, the mystery of form analysis, and much more. To listen or download this episode [...]
Tweet Join Adam and Rudi as they talk with Eric Hansen, Founder and CEO of SiteSpect. The groups dives right into the need for testing and optimization and the issues that companies tend to struggle with. The group also provides some insight on where you can go to learn more about optimization and some of [...]
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