How to Build an Analytics Team For the Future

In a relatively short amount of time, we’ve gone from talking about “big data” to “analytics.” We’ve gone from churning out reports explaining the data to using analytics as a predictive tool, to forecast how customers might respond to certain events whether they had to do with politics, news or marketing. Today, some organizations are…

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5 Steps to Create a Data-Driven Culture

Demand for analytics professionals has become so intense, candidates can pick and choose among potential employers. One of the more important things they tell us they look for is the right culture: They want to work in an organization where data matters. Given all the talk about Big Data we hear today, you’d think it…

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