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Vol. 5 Issue 19
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Digital Measurement Career Newsletter
Join the WAA
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IQ Workforce Blog

Web Analytics Rock Stars

Analysis Exchange Blog

From the Digital Measurement Blogosphere

Upcoming Webinars and Events

What is Trending Now on the WAA LinkedIn Group

Digital Measurement Jobs

Open Analysis Exchange Projects

Recent Industry Buzz
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IQ Workforce Blog
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IQ Workforce Renews Support for Web Analytics Wednesday
I went to my first Web Analytics Wednesday in October of 2007 and it was love at first sight. I found a whole room full of “my people”… the people that I was dying to talk with were hanging out, talking shop and drinking beer together. I ordered a beer and started listening.
Enjoy and send us your feedback.
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Week 3 of the IQ Workforce #Measure Fantasy Basketball League
Week 3 of the IQ Workforce #Measure Fantasy Basketball League is in the books. Jared’s Chuckers have jumped out to the early season lead with a 20-7 record overall. Jonghee’s JJ Warriors are a close second at 17-10, while Corry’s Bulldogs and Rudy’s High Flyers are bringing up the rear, each with a 9-18 mark.
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Web Analytics Rock Stars
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Episode 52: Looking forward to 2012 with Joe Stanhope
In this episode, the Beyond Web Analytics team talks with Joe Stanhope, Senior Analyst with Forrester Research about what did and did not happen in 2011 and what the team thinks that 2012 will hold for the digital measurement industry. The conversation covers privacy, tag management, mergers, and rampant speculation.
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Analysis Exchange Blog
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SEO Training at YHWorld – Charity for Christmas
Thank you to Lefty Balogh, an Analysis Exchange volunteer, for your work at YH World in the UK. Lefty has just completed a project and has shared his story with us.
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From the Digital Measurement Blogosphere
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The 2015 Digital Marketing Rule Book. Change or Perish. by Avinash Kaushik
It is the season to be predicting the future, but that is almost always a career-limiting move. So I’m not going to do that.
It is a lot easier to predict the present. So I’m not going to do that either.
Rather, I’m going to share a clump of realities/rules garnered from the present to help ready you for the predictable near future . Now here is the great part… if you follow these rules and act on these insights I believe you’ll be significantly better prepared for the unpredictable future.
Read More at Occam’s Razor

Social Media Sentiment: Don’t Get Caught Up In Raw Counts by Anil Batra
Are you obsessing over the total number of mentions, number of positive mentions and negative mentions? If you are then you are not alone.
This same issue came up recently while I was speaking on the subject of Social Media at a local event. One person got very concerned when I said that a lot of social media conversations are marked “Neutral” in most of the social media monitoring tools. The reason is that tools are not yet advanced enough to classify everything and so when in doubt the conversation is marked “Neutral” rather than “Positive” or “Negative” .
Read More on Web Analytics, Behavioral Targeting and Optimization
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Upcoming Webinars and Events
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Latest Jobs in Digital Measurement
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Senior Business Intelligence Manager

Product Analytics Analyst

Web Analyst (Contract)

Web Analytics Manager

Senior Web Analyst

Implementation Consultant

Customer & Web Analytics Analyst

Sr. Omniture Consultant
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Open Analysis Exchange Projects
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Hillsong Church

Kaufmann Mercantile

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Trending on the WAA LinkedIn Group
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Looking for recommendations for Google Analytics classes for small San Mateo, CA business

Nominations are open for the WAA Awards for Excellence!

Analysis Exchange and UBC certificate courses in Web Analytics

Attended the WAA Symposium in Santa Monica today. Analysis…well done. Informative, comprehensive and entertaining. As a new member, I’m…

The 2011 Web Analytics Review [INFOGRAPHIC]

Start 2012 at the Inaugural WAA LA Symposium!
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Recent Industry Buzz
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All New Sponsors for Web Analytics Wednesday in 2012
Web Analytics Demystified, the world’s most recognized and respected digital measurement consulting group, is proud to announce the addition of three new sponsors for the company’s “Web Analytics Wednesday” social networking event in 2012.
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SES New York 2012 Names Avinash Kaushik, Digital Marketing Evangelist Google, as Keynote Speaker
SES New York 2012 announced today that Avinash Kaushik, Digital Marketing Evangelist for Google and Author of Web Analytics 2.0, will present the keynote address at the conference to be held at the Hilton New York on March 19-23, 2012.
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About
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Corry Prohens is the managing consultant at IQ Workforce and one of the leading Web and Marketing Analytics recruiters in the country. As an active member of the Web Analytic Association and Direct Marketing Association, Corry and his team have developed an unusually robust network of clients and candidates. Analytics disciplines are becoming increasingly interwoven. Corry’s team is at the forefront of this evolution, providing the best possible career opportunities for their candidates and the best talent for their clients. IQ Workforce represents top firms and individuals from the agency world, analytics vendors and end-clients.
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Corry Prohens
Managing Consultant
IQ Workforce

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email: cprohens@iqworkforce.com
phone: 516.802.7700
web: http://www.iqworkforce.com/
blog: http://www.iqworkforce.com/blog/
twitter: @corryprohens
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